CASE STUDY
Founded by Dr. Heather Skeens, BellaSee combines cutting-edge eye care with the serenity of a luxury spa. With expertise in advanced surgeries and holistic treatments, BellaSee transforms vision care into a calming, upscale experience, aiming to empower both patients and ophthalmologists.
EYECARE • MEDSPA • BRANDING
THE CHALLENGE
Dr. Heather Skeens, a renowned ophthalmologist, sought to create a scalable brand for a series of high-end wellness clinics centered on exceptional eye care. She wanted to shift away from a clinical, sterile image and establish a brand that felt luxurious, approachable, and holistic, blending high-quality medical care with a spa-like experience.
THE SOLUTION
We rebranded the practice with a new name, “BellaSee,” that reflects its luxurious yet approachable ethos. Our team drafted a comprehensive brand guide covering logo design, visual identity, and tone of voice to emphasize the spa-like comfort and upscale care. The rebrand positioned BellaSee as a modern, holistic wellness clinic, blending high-end aesthetics with trustworthy medical expertise.
CLIENT TESTIMONIAL
I love the logo and branding Right Left developed for our franchise. The team was very communicative and easy to work with and I will be doing more projects with them in the future.
—Dr. Heather Skeens, Founder of BellaSee
