PODCAST

How They Scaled It

Every business has a story.

Scaling is done with both sides of the brain.
Join host (and CEO) Courtney Wasserburger as she sits down with growth stage businesses; speaking with founders and industry leaders from eCommerce and SaaS sectors.
We showcase their journeys, unpacking the pivotal moments, marketing strategies, and key decisions that shaped their success.

EPISODE LIST

Build Credibility, Grow Your Business with Rochelle Jacobs

Episode 25

Rochelle Jacobs shares how she built Naturally Serious by blending clean beauty with clinical results, redefining modern skincare through purpose and persistence.

Sell Top-Down, Scale Faster with Andre Wouansi

Episode 24

Andre Wouansi, Founder of Accurate Legal Billing, built an AI platform saving law firms $225M, powered by mindset and top-down strategy.
Wallabi.ai

Stop Selling Features, Start Selling Outcomes w. Pedro Arellano

Episode 23

Pedro Arellano shares his path from coding days to founding Wallabi, and why AI, empathy, and outcome-focused insights matter more than dashboards.
ESW Beauty

Retail Isn’t Luck, It’s Strategy with Elina Wang

Episode 22

Elina Wang shares how strategy turned ESW Beauty from a $25K loan into major retail success.
CaseMark

Building Trust Then Building the Brand with Scott Kveton

Episode 21

Scott Kveton shares how trust, intuition, and customer focus shaped CaseMark, and how AI is transforming legal tech.
WIDE - TEE

Empowering Women by Scaling Community with Dani Pickens

Episode 20

Dani Pickens shares how grit and community led her to build The Executive Evolution, a women’s network redefining mentorship.
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Want Courtney to be a guest on your podcast?

With over a decade of experience in digital marketing for a wide variety of industries including tech, SaaS, ecommerce, home services, franchises, and more, Courtney has a wealth of knowledge to share on your podcast. Reach out if you want to have a guest with a straight-forward approach to marketing and nuanced insight.

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Want to share your business’ scaling story?
Fill in the form and we’ll schedule a time to talk!

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